The Online shopping giant, Flipkart has tied up with the  115 years old iconic motorcycle brand, Royal Enfield for selling the spare parts.

In a major step of business strategy, Flipkart has signed up an agreement with Royal Enfield India to sell the brand accessories like helmets, riding gear, saddle bags, and head-gear to lifestyle products such as shoes, T-shirts and jackets. These all will now be made available on the e-commerce portal and the customers sitting at home can avail the original and branded spares of the Royal Enfield bike.

The Royal Enfield’s Adarsh K Menon, VP Electronics and Auto said that Auto accessories category on Flipkart has witnessed tremendous growth of 200% overall in the year2016-17 as compared to 2015-16. Currently, the category houses more than 3.5 Lakhs number of products. As part of this launch, Flipkart will amp up an additional collection of over 70+ products in the first phase followed by another 50+ auto accessories in the second phase covering the entire Royal Enfield accessory range.

On the other hand, Samrat Som, Head– Gear Business, company said that till now the spares were sold through exclusive gear stores in New Delhi, Mumbai, Bangalore, Chandigarh, Amritsar and Pune. But from now, the customers can avail the spares from online shopping too. With the motive to make the spares available more conveniently, the step looks a great effort from the company.