APK June 1, 2016

The Toyota Kirloskar Motor Ltd in India has benchmarked 20,000 Innova Crysta bookings in just 15 days of its official launch.

The Japanese manufacturer has a good response for the latest Toyota Innova Crysta model in India. The company has received nearly 20,000 bookings in just 15 days of its launch. The Multi-Purpose Vehicle MPV in short has created a very good and positive response from the buyers from the time of its announcement of the launch. The Vehicle received around 15,000 pre-order bookings before the launch date was announced. The vehicle is officially launched on May 14th, 2016.

The older version of the Innova has been replaced with the new introduction. Toyota Innova Crysta is the MPV introduced newly. The company has the strong hold in the SUV segment. The director of Toyota Kirloskar Motor’s marketing,  N. Raja has issued a statement in which he informed the customers that the booked vehicles will be delivered within a period of 2 to 4 months. Presently, the vehicle is available with the diesel engine. the company also announced that The Innova Petrol Version will also be released by the end of this month.

The New Toyota Innova Crysta has been largely targeting the people looking for a 7 and eight seater vehicles. Though the new model has a few advanced features and specifications when compared to the old model, the performance is enhanced as per engine wise. The look and the design had also been modified with new technology. The price of the Innova Crysta starts at 14.21 lakhs (ex-show room Delhi).

The company has witnessed a growth of 6% in its sales when compared to the last year. Total 12,200 vehicles were sold by the company which comprises all its models in Indian automobile market. But, in contrast, the export of Toyota Etios has recorded a decline. Only 990 cars were exported when compared to 1448 cars exported last year at the same junction of time. The Toyota Camry sales had increased in the market recording almost 90% growth in the Hybrid segment this year. The overall increase of sales for the Camry Hybrid model is 63%.

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